LeBron James Wears See Ya Shades on the Cover of ESPN Magazine

A little something I worked on for See Ya PR



Absolutely INCREDIBLE!

We did it again! We are #MakingHistory with the help of the #KingofChamps.

LeBron James #KingJames is wearing our trademarked #Champs Shades on the cover of ESPN’s magazine @ESPNMAG, available Oct. 28.


The October issue introduced a different style as the FIRST issue dedicated entirely to ONE NBA player. Seeing the four-time NBA #MVP wearing our #CustomizedSunglasses is an exceptional compliment to our work.

This is our #design and our #creativity at its peak. We always appreciate and cherish every acknowledgement we receive and this is definitely one for the books! We are very fortunate to have extraordinarily influential people who support and love our work.

Chris #Bosh was the first to appear on media outlets from all over the world when the #MiamiHeat won the 2012 NBA Championship. His remark, “READ MY FACE!” while pointing to his #FirstEdition Champs Shades is an unforgettable part of NBA history.


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